Challenges
As one of the nation's fastest-growing car wash chains, LUV Car Wash embarked on an ambitious journey of expansion into new territories. With ongoing projects and the urgent need to rebrand six existing locations in the Mid-Atlantic region, they required a signage partner capable of keeping pace with their rapid growth.
How We Solved Them
Strategic Planning: Our first step was to meticulously lay out a site list and map all necessary steps involved in the signage implementation process. This comprehensive approach ensured that client milestones were met, and no detail was left untouched, setting a solid foundation for success.
Thorough Site Surveys: Understanding the existing signage landscape was crucial. Through detailed site surveys, we assessed all elements, from building signage to window graphics and payment kiosks. Concurrently, we researched sign code allowances for each location, ensuring compliance with local regulations while maximizing design flexibility.
Tailored Branding Packages: Armed with invaluable insights, we crafted unique signage branding packages for the car wash signs at each of LUV's locations. These packages were meticulously curated to reflect the individual characteristics of each site while maintaining brand consistency across the board. Every element of signage was carefully considered and reviewed to ensure a cohesive and impactful visual identity.
Efficient Execution: With design approvals in hand, we swiftly transitioned to action. Our team expedited the process of budgeting and permit applications, ensuring a seamless journey from planning to production. As permits were approved, projects were released to production and expedited through our facilities to meet predetermined installation milestones.
Coordinated Installations: Coordination was key to success. We orchestrated synchronized installations across multiple locations, ensuring minimal disruption to operations. Our agile approach allowed us to swiftly handle any customer add-ons, guaranteeing that each site's car wash signage was brought to completion with efficiency and precision.
Results
In just three months, we successfully rebranded six LUV Car Wash locations across the Mid-Atlantic region. Our strategic planning, meticulous execution, and unwavering commitment to excellence played a pivotal role in elevating LUV Car Wash's brand identity and market presence. Urban Sign Group's partnership with LUV Car Wash exemplifies our dedication to delivering impactful signage solutions that drive success in dynamic, rapidly expanding industries.
